Lee University Catalog 2017-2018 
    Jan 17, 2021  
Lee University Catalog 2017-2018 [Archived Catalog]

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PUBR 446 - PRSSA Bateman Case Study Competition II

A course based on a national competition established by the Public Relations Society of America (PRSA) which allows members from the Public Relations Student Society of America (PRSSA) an opportunity to exercise their analytical skills and mature judgement required for public relations problem-solving using the four-step planning method.  Divided over two semesters, this course allows students to research and plan a campaign.

Junior or senior status with membership in PRSSA. Permission of instructor. Co-requisite of COMM 446S.

Credit Hours: 3
This course is service-embedded and requires co-requisite enrollment in PUBR-446S-01A and PUBR-446S-01B.

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