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    Academics

    Academic Catalog

       
        May 09, 2025  
    Lee University Catalog 2022-2023 
        
    Lee University Catalog 2022-2023 [Archived Catalog]

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    COMM 286 - Principles of Advertising


    This course looks at advertising and focuses on the communication aspects of advertising. Topics include types and functions of advertising and the fundamentals of broadcast and print advertising.

    Prerequisites
    COMM 200

    Credit Hours: 3



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