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    Mar 29, 2024  
Lee University Catalog 2022-2023 
    
Lee University Catalog 2022-2023 [Archived Catalog]

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COMM 386 - Strategic Copywriting for Print Advertising


This course introduces students to the preparation of advertising copy for print media with attention to its functions and values through a focus on strategic thinking, message development, and execution.

Prerequisites
COMM-286

Credit Hours: 3



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