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    Academics

    Academic Catalog

       
        Jun 04, 2025  
    Lee University Catalog 2016-2017 
        
    Lee University Catalog 2016-2017 [Archived Catalog] Add to Portfolio (opens a new window)

    COMM 286 - Principles of Advertising


    This course looks at advertising and focuses on the communication aspects of advertising. Topics include types and functions of advertising and the fundamentals of broadcast and print advertising.

    Prerequisites
    COMM 200

    Credit Hours: 3



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